Maternity Choice and Personalisation Pioneers

maternity-01The Maternity Choice and Personalisation Pioneers have been developed to test ways of improving choice and personalisation for women accessing maternity services.  All of the Pioneers will seek to deepen as well as widen the choices available to women across clinical commissioning group (CCG) boundaries, by seeking to attract new providers of services into their areas and empowering women to take control in decisions about the care they receive, to meet their needs and preferences.

Supported by NHS England and other partners, the Pioneers will work rapidly over an 18 month period to develop and test ways of improving choice and personalisation of maternity services for women in their localities. NHS England will draw on this work and promote it for national adoption and adaptation as the Pioneers progress, to support all areas of the country to offer personalised maternity care tailored to women’s needs and preferences.

Latest news

NHS England asks for women’s views on choice in maternity services

Date: Thursday 2 March 2017

Women are being invited to take part in an online maternity choices survey to find out what information is important when deciding where to go for care, before, during and after giving birth. NHS England also want to know when women want this information, and in what format they find it most useful. The survey should take about 15 minutes to complete and is completely anonymous. It is aimed at women who are pregnant or have given birth in the last two years. The results will be used to make sure that pregnant and postnatal women have the right information, when and how they need it.

Complete the survey >

Maternity Pioneers launch Personal Maternity Care Budgets

Date: Monday 12 December 2016

Cheshire and Merseyside is the first Pioneer site to launch Personal Maternity Care Budgets (PMCBs) to empower women to take control in deciding who provides their antenatal, intrapartum and postnatal care.

NHS England’s Assistant Head of Patient Choice, Jennie Walker, has written a blog which explains more about these Pioneers and how they fit into the Maternity Transformation programme.

Read the blog >

New Questions and Answers

Date: Monday 12 December 2016

We’ve just published a set of Q&As about Maternity Choice and Personalisation Pioneers and Personal Maternity Care Budgets (PMCB).

View Q&As >

Want to find out more?

Twitter logoTo join in the conversation on Twitter use #matimp and #matexp or get in touch via email england.maternitypioneers@nhs.net.