Communications assistant at Blackpool Teaching Hospitals NHS Foundation Trust, Lee Rayner created a video to raise awareness about the importance of flu vaccinations and encourage all staff to get the inoculation to help protect patients and visitors and help to ensure services run smoothly and efficiently throughout the winter months.
But what he did was raise awareness worldwide!
His video, depicting porter Phil Smith becoming a hero for a day after getting the vaccine, became a massive YouTube hit, and now he is the face of the Flu Fighters campaign. When the video went viral it was seen by NHS Commissioning Board Chief Executive, Sir David Nicholson, who wanted to add his name to Phil’s growing list of fans. So Phil hopped on a train to the NHS Commissioning Board’s offices in Leeds where he was greeted with staff and national directors applauding his flu jab heroics.
Now the film has been re-launched by Blackpool Hospitals for the national Flu Fighters campaign advising all NHS staff to protect patients, family and themselves, and you can watch the film on Blackpool Hospital’s YouTube channel.