Why I welcome the Dementia Friends Campaign

Public Health England and the Alzheimer’s Society have launched a campaign aimed at signing up a million people as Dementia Friends by 2015.

Here are some dementia statistics which show why we should all support the campaign:

  • An estimated twenty-one million people in England have a close friend or family member with dementia.
  • One in three people over 65 will develop dementia.
  • There are 550,000 carers of people with dementia in England.
  • Two thirds of people with dementia live in the community while one third live in a care home.

To become a Dementia Friend you learn more about the illness and the things that can make a big difference to people with dementia.

It’s easy and free to become a Dementia Friend – just visit and watch the short online video.

By registering online to become a Dementia Friend, you will receive a Dementia Friends badge and a ‘little book of friendship’, a free 60 page booklet with ideas and tips on how to help someone living with dementia.

I am a Dementia Champion and have given dementia awareness sessions to about 1500 people. By becoming a Dementia Friend you show a real commitment to understand and support individuals with dementia. Please sign up.

Professor Alistair Burns

Professor Alistair Burns is Professor of Old Age Psychiatry and Vice Dean for the Faculty of Medical and Human Sciences at The University of Manchester. He is an Honorary Consultant Old Age Psychiatrist in the Manchester Mental Health and Social Care Trust (MMHSCT) and is the National Clinical Director for Dementia and Older Peoples’ Mental Health, NHS England.

He graduated in medicine from Glasgow University in 1980 and trained in psychiatry at the Maudsley Hospital and Institute of Psychiatry in London. He became the Foundation Chair of Old Age Psychiatry in The University of Manchester in 1992, where he has been Head of the Division of Psychiatry and a Vice Dean in the Faculty of Medical and Human Sciences, with responsibility for liaison within the NHS. He set up the Memory Clinic in MMHSCT and helped establish the old age liaison psychiatry service in UHSMT. He is a Past President of the International Psychogeriatric Association.

He is Editor of the International Journal of Geriatric Psychiatry and is on the Editorial Boards of the British Journal of Psychiatry and International Psychogeriatrics. His research and clinical interests are in mental health problems of older people, particularly dementia and Alzheimer’s disease. He has published over 300 papers and 25 books.

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