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Primary care patient leaflet

Primary care contractors are encouraged to use the NHS primary care logo to raise awareness of the NHS services they provide and to signpost patients and the public to them.

Credit: mydentist

The NHS primary care logo can only be used on leaflets which are about NHS services.

Ideally, the NHS primary care logo should be positioned in the top right on materials as this is where patients and the public expect to see the NHS logo. In this example, the dental practice has chosen to position their logo bottom left, but it could also have been positioned top left.

It is important to leave clear space around the NHS primary care logo and to follow sizing guidelines.

For details of how to apply the logo to other materials please see the NHS primary care logo guidelines.

Some of the examples featured across this site may have been amended to illustrate how the guidelines should be applied.