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Mixed partnership (Vanguard) for a service redesign and improvement programme

This is an example where there are multiple organisations working together in an equal partnership on a health and social care service redesign programme.

Credit: NHS Wakefield Clinical Commissioning Group

The partners’ logos should appear in a line, ideally along the top of the page. However, where there are a large number of partners involved, each with different levels of responsibility for the programme, it may not be possible or appropriate to use all their logos.

The logos of the lead accountable organisations, who are responsible for commissioning the services, would appear on the top line. All other partners would be listed in text at the bottom of the communication.

The NHS organisation’s logo or NHS logo would ideally appear top right. Alternative logos for the partnership are not allowed. However, graphic devices and straplines can be used to create a distinctive visual style. These need to be positioned away from the logos, as shown here.

In this example, the NHS logo has been used as there are a number of NHS organisations involved in the partnership. The names of the NHS organisations involved are included with the list of all partners.

Where multiple organisations are working together in an equal partnership, no individual partner’s visual style should dominate.

Some of the examples featured across this site may have been amended to illustrate how the guidelines should be applied.