Uniforms and identification
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Do primary care contractors have to use the NHS Identity?
Whilst primary care contractors are not contractually required to use the NHS Identity, they are encouraged to do so to raise awareness of the NHS services they provide and to signpost patients and the public to them.
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How can dispensing appliance contractors use the NHS Identity?
Dispensing appliance contractors commissioned under a primary care contract may use the NHS primary care logo on information relating to the NHS services they provide in the same way as other primary care contractors.
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Can we use the Star of Life symbol?
The Star of Life is used in some countries as a symbol denoting ambulances, paramedics and other emergency medical services . Copyright in the symbol is believed to belong to the United States Government, which seems to be happy to allow such use.
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How can pharmacies use the NHS Identity?
Our research shows that people find it helpful and reassuring when they see the NHS Identity applied to primary care services. Therefore, whilst pharmacies are not contractually required to use the NHS Identity, they are encouraged to do so to raise awareness of the NHS services they provide and to signpost patients and the public to them
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How can opticians use the NHS Identity?
Our research shows that people find it helpful and reassuring when they see the NHS Identity applied to primary care services. Therefore, whilst opticians are not contractually required to use the NHS Identity, they are encouraged to do so to raise awareness of the NHS services they provide and to signpost patients and the public to them.
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How can dentists use the NHS Identity?
Our research shows that people find it helpful and reassuring when they see the NHS Identity applied to primary care services. Therefore, whilst dentists are not contractually required to use the NHS Identity, they are encouraged to do so to raise awareness of the NHS services they provide and to signpost patients and the public to them.
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How can GPs use the NHS Identity?
Our research shows that people find it helpful and reassuring when they see the NHS Identity applied to primary care services. Therefore, whilst GPs are not contractually required to use the NHS Identity, they are encouraged to do so to raise awareness of the NHS services they provide and to signpost patients and the public to them.
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How can ambulance trusts use their Crown Badge device?
Ambulance Trusts/Foundation Trusts can use your Crown Badge alongside your NHS organisational logo.
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How do we brand services delivered outside our usual geography?
A number of NHS organisations are now delivering services outside their geographical name. We recognise that using their NHS organisational logo on communications about these services might be confusing for patients.